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10.01.2012

Museum Educators-What's Next? Part II The Need for Internal Transformation




My first post  on this topic promised to examine some of the reasons for museum education’s over-identification with formal education.  A number of folks have offered thoughtful comments, both on this blog site and on various museum educator groups on LinkedIn.  I took away three sets of ideas from these comments.
·        Some writers feel that the focus on the formal system is a done deal. They regret it but don’t see it changing soon.  When we started [a program with local teens] I pretty much created the work out of whatever I thought would really get the kids excited about learning. We got into the collections - went behind the scenes in exhibits - wrote poetry: everything was possible. As time went on and standardized tests began to be the focus increasingly I had to modify the work to connect to school. By the time I left our work was confined to which ever science subject matter was being taught in school - the students were being graded and everything they did at the museum began to look a lot like what they were doing in school.
·        One group of educators acknowledges the drift toward support of the formal education system, but resists this through the creation of programs that introduce teachers and schools to the unique types of learning experiences museums can offer rather than working only to fulfill curriculum goals or state standards. While we work very hard to find funding to bring schools to our center we must also draw teachers and show how this special environment is a resource - not only for the curriculum benefits - but for the intrinsic importance of the whole art experience.
    School children talk with teachers about artist Yves Klein's exploration of the color blue at the Museum of Modern and Contemporary Art in Nice, France


  • And some have commented that this has always been the role of the museum education department – to serve the schools – so they don’t necessarily see the current situation as anything new or different.
While I think it’s true that museum education departments have pretty much always dealt with schools, it seems that the normal exchange of ideas and approaches one might expect from such a long-term collaboration has been more one-way than it should have been.  Instead of schools taking on more museum-like approaches, the opposite has happened, as the first respondent above describes.  I also think that the approach described by the second writer, with its school-oriented focus, continues to short-change the role of museum education by being too narrow. 
In my view, Excellence and Equity: Education and the Public Dimension in Museums (AAM, 1991) continues to be the defining document for the role of education in our institutions.  If you take a look at that report you’ll see that school programs are mentioned but are by no means the central focus of this important statement. Instead, Excellence and Equity views education as part of the very essence of all museum activity:
The traditional term “museum education” is too specialized to encompass the multi-faced educational role of museums.  This report focuses instead on the expanded notion of public service, defined here as a museum-wide endeavor that involves trustee, staff, and volunteer values and attitudes; exhibitions; public and school programs; publications; public relations efforts; research; decisions about the physical environment of the museum; and choices about collecting and preserving.  These are just some of the elements that shape the educational messages museums convey to the public and the public service they provide. (p. 9)
It is this more expansive vision of the educational mission of museums, and the important leadership role that education departments can and should play in all of these areas, that I think museum educators have lost sight of in the more than 20 years since Excellence and Equity appeared. (At the time of writing this post, the professional resource section of the American Alliance of Museums website is under construction. Here's hoping that Excellence and Equity  will once again be available there when the site is completed.)   
Take a look in your department file cabinet
Just as an illustration: Does your museum education department file cabinet contain lots of the following?
·       Charts that show the connections between state education standards and your museum’s content and programs
·       Bibliographies for students and teachers
·       Teacher workshop outlines
·       Lesson plans related to current exhibitions, developed for various grade levels
·       Scripts for docent tours or demonstrations
·       Guidelines for teachers on how to grade museum-related projects

What about these?
·       Interpretive plans created by your staff in collaboration with exhibition teams  
·       Reports on recent audience surveys in your museum with information about their specific potential impact on current exhibition development
·       Results of informal studies you’ve conducted – observing and/or talking with visitors
·       Research on learning styles across the life span and how these can be related to exhibition and program development
·       Activities and resources for teachers and parents that “unpack” the exhibition format and provide insight into learning in informal environments
·       A social media plan for Twitter feeds, collections related web content, and other forms of digital communication with visitors and potential visitors.
·       Notes of meetings with curators and designers in which your staff leads the discussion on how to create content and design that reflects current research on how people learn.

It’s the proliferation of items in the first list and the paucity of items in the second that concerns me.
During my 25+ years of work in and with museums I created reams of material in the first list (though I never told teachers how to grade!). I know the value of information that teachers and local education administrators can use to justify field trips and to engage their classes with museum content.  This type of information is also essential for obtaining grants (the life-blood of many departments) from a variety of funding sources.  
During my last 10 or so years in museums, while I continued to develop school-oriented resources, I began to shift my energies to the creation of the types of resources and activities in the second list. I came to this through being asked to work on exhibition projects, by looking at recent museum learning research, and by learning from educators in museums whose exhibitions impressed me for their engaging, visitor-oriented qualities.  If you look at the two lists, you can see that there is a difference not only in the content but in the underlying philosophy.  One set places a great deal of emphasis on the goals and methods of formal education, attempting to fit museum offerings into that system.  It defines museum education in terms of the type of learning that occurs in formal settings using formal methods such as instruction and grading. Museum educators, whether former teachers or not, are expected to be experts in creating links with teachers and schools.

 The other set, in my experience, sees museum offerings as a unique combination of scholarly content with design and interpretation.  In this view, the role of the educator is central in linking content and design with interpretation within the museum and vital in communicating outside the museum how and why learning in informal environments is  important in itself.  The second set assumes the educator is an expert on human learning who is adept at helping colleagues integrate that understanding into exhibition content development and design, museum programming, website creation, social media planning – any and all activities in which the museum communicates with its community. The second set is more aligned, to my mind, with the vision of Excellence and Equity.
We teach as we are taught
In trying to understand why so many education departments appear to place more emphasis on the first list than the second, a number of the comments summarized above come to mind. School children have always been an important museum audience, and museum educators have fought and won many battles to make difficult content more accessible to students as well as to broader audiences of all kinds. School tours are often a significant source of museum revenue.  But somehow, the language, the context, the underlying assumptions, the methodologies (docent lectures, lesson plans, science demonstrations etc.)  have picked up more and more characteristics of the formal education system (in which, after all, most of us were trained for 12 or more years).  As a very wise and creative elementary school teacher once said to me, “We teach as we are taught.” 
Swiss high school students on a two week trip to study art in France complete a class assignment near the Yves Klein gallery at MAMAC in Nice.

Replenishing the tool kit
It isn’t a question of eliminating our ties to the schools so much as readjusting the nature of the ties.  In addition, family audiences, social media communities, and who knows what other kinds of constituents call for the attention of the museum educator.  These audiences require new skills, understandings and areas of expertise – the items in the second list–that I hope to consider in future posts. More than anything, in addition to looking outward at the schools, educators need to look inward at their own institutions, and think about how they might help these institutions realize their potential as informal spaces for learning.   Many authors say they write to know what they think, and this is certainly true for me.  These posts represent a developing awareness rather than a set of foregone conclusions, and I appreciate any and all contributions from readers and colleagues in this process.   

8 comments:

  1. Nice thought-provoking post Gretchen. In my thesis (2007) one of my investigations was around what visitors thought of the words “learning” and “education” (as well as “entertainment”). The data showed that “… education was seen as passive, and something done to a person, not with a person. Although, participants felt that education was similar to learning in gathering information, knowledge and skills, it was also associated with being told what to do by others and forced, not chosen. Participants viewed learning in more positive ways, understanding that there were many more possibilities for rich and deep outcomes based on choice, when compared with education.”

    Two quotes from participants sum this up nicely:
    * Learning is more subliminal, education is formal and [a] more structured means of learning
    * … learning never, never ends … it’s a choice … a very natural process … [whereas] education is more given to you

    Herein lies some of the dilemma I feel – associating education departments with “education” naturally aligns them with schools, both in the minds of the educational staff themselves and those that are responsible for the overall management and strategic direction of the museum. Maybe the trick is to rename departments to learning and re-define the focus to lifelong learning across a range of audiences (and now across a range of contexts, including the physical and online spaces and mobile).

    On a final note, my study suggested that “… learning, entertainment and education were not competing concepts or opposites—they were complementary. Museums have a strong learning focus, with their educational role being one way to deliver formal museum programs, and entertainment representing the enjoyment, leisure, emotional and sensory aspects of a museum visit.”

    Chapters 5 and 7 have further detail about my findings and the thesis can be downloaded here: http://australianmuseum.net.au/document/Understanding-museum-learning-from-the-visitors-perspective/.

    Thanks again Gretchen – keep up the great work!

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    1. Thanks, Linda, I agree that the terminology sometimes gets in the way, and "education" especially is often equated or conflated with formal education or schooling rather than with general learning experiences. The idea of renaming is in interesting one - as I quoted from "Excellence and Equity," the authors felt that "museum education" was too narrow a term for what they envisioned. I'm hoping to look at these terms more closely, and I'll check out your research. thanks.

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  2. Thanks Gretchen--and Lynda--for bringing this to the table. Interestingly, as we talk to people for our museum and creative practice book, Rainey Tisdale and I are asking if they think museum studies programs are preparing people to work creatively in museums (in any aspect of museums) and the resounding answer is no! Far more file cabinets filled with those charts you mention and far to few filled with the type of deeper engagement and thinking (and I suspect true throughout every department). And as I'm at a conference right now, with too many talking heads, I'm reminded that we still, as a profession, sometimes only pay lip service to the ways in which people can learn, not just the ways we can "educate," in a formal sense.

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  3. Hi Gretchen,

    Thanks for your post. It is an interesting reflection on where we are at. I work as a museum educator in Australia and have a few thoughts on what you have discussed. Firstly, I tend to separate Museum Education and learning in museums. The first being formal learning programs for schools, the second being informal and lifelong learning opportunities and programs. So when I discuss Museum Education, I am not dismissing the value of, or need for, other types of learning in museums, I am referring to our formal education audiences in particular.

    Secondly, when speaking of Museum Education, I do feel we are heavily focussed on standards and assessment, but this is to fulfil the needs of the audience we serve and the expectations of those who fund us. Many Education programs in cultural institutions in Australia are partially (if not only) funded by government/Catholic Education Departments and we are beholden to them to provide the programs they expect. We are also increasingly required to demonstrate how our programs link to increased student learning standards within the formal assessment framework. Of course this doesn't mean we have, or have to, create Education programs and resources that teach to the test. We can still be innovative and alternative, leveraging off our unique environment to capture students in new ways. But I do believe it would be irresponsible for us to neglect the frameworks within which our clients have to work. We can still highlight the value of informal and lifelong learning within our organisations, I do not think the two are mutually exclusive. One of the ways we extend new ideas to our teacher audience is through the use of social media - twitter and a blog - that works to open a dialogue about teaching methodology as well as content. Ultimately though, I think it is our challenge to be both aligned with formal learning priorities and open teachers' and students' minds to other ways of learning.
    Having just read Lynda's comments now... it would be great to have 'learning' and 'education' working together to complement each other. However for some organisations they have funding for one and not the other...
    Thanks, it's a thought-provoking discussion.

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  4. Like Gretchen, I'm a longtime museum/zoo educator, administrator, and exhibition project manager. I was lucky to stumble into the field just as the zoo board chairman of education was encouraging the education dept to partner with curators in exhibit planning-- a radical move at the time. So I got to facilitate an interpretive team, write labels, and conduct visitor studies in addition to creating youth programs. In the museum phase of my career, education--and big numbers of participants in school and informal ed programs--were important to fund-raisers. My point is that top-down support is the best way to expand the role of the educator. An influential board member or the CEO can help soften traditional turf roles. (Expect pushback.) But the numbers involved in serving schools will always keep that audience in the forefront. I was lucky to work in both exhibits and programs. I love exhibits and today as my full-time career is behind me, I enjoy freelancing as a label writer. So, museum educators, there's life beyond formal curriculum standards.

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  5. Hi, Joan, Stephanie, and Linda, thanks for all your comments. It's great to see all the discussion around this topic. It's tough to walk that line between the need for school support and staying true to the idea of engaging people in an informal environment. I am going to copy here a response that I wrote to a comment on my first post - there seem to be two streams of discussion here - because I think it's relevant to your comments. I hope to write more on this topic of informal environments:

    I recommend looking at this careful study of learning in informal environments sponsored by the National Academy of Sciences in the US at http://www.nap.edu/catalog.php?record_id=12190
    The report is by Bell et al and entitled Learning Science in Informal Environments. Even though the report is focused on science, it is applicable in many disciplines - a recent issue of Curator examined its relevance to other disciplines. This report shifts the focus from the learning process itself, which is neither formal nor informal, but a cognitive process that happens all the time - it shifts the focus to the NATURE of the environments in which learning takes place, and classifies museums, botanical gardens, etc as informal spaces that are intentionally designed for learning. It is in this area - helping exhibit teams in designing spaces intentionally, by knowing how people learn - where I think museum educators need to put their efforts. Not INSTEAD of in schools, but in addition to schools. By being experts in human learning, educators need to help their own institutions - museums- to make their spaces more engaging for learning. In doing this I think they will make themselves more valuable rather than redundant in their institutions.

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  6. As a mid-career educator just jumping into this discussion, I think that the role of the hiring process has been overlooked. In my 20 years in the museum field, I have witnessed many instances where directors and boards have selected the winning candidate for a museum education job on the basis of whether the person held current certification as a public school teacher.

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  7. No system is perfect, every system need improvement and need to adobe new things. In formal education system, there is need some improvement. There is need to focus on creativity. This system must make us a better citizen as well.

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